Blog
Notes on running a better service business
Written for owners. Every post exists to answer a question someone actually asked us.
Electrical Marketing: Where the Work Actually Comes From
A practical guide to electrical marketing for electrical owners: how to connect spend and response activity to booked, profitable work.
Financing: Should You Offer It and What It Costs You
A practical guide to financing for home service owners: how to help the customer make a clear decision without hiding scope, price, or trade-offs.
Do You Need a Website, or Is a Google Profile Enough?
A practical guide to do you need a website, or is a google profile enough, with clear steps, checks, and operating advice for home service owners.
What a Contractor Website Actually Needs
A practical guide to what a contractor website actually needs, with clear steps, checks, and operating advice for home service owners.
Online Booking for Contractors: Worth It?
A practical guide to online booking for contractors, with clear steps, checks, and operating advice for home service owners.
How to Choose a Phone System for a Service Business
A practical guide to how to choose a phone system for a service business, with clear steps, checks, and operating advice for home service owners.
What to Automate First in a Trade Business
A practical guide to what to automate first in a trade business, with clear steps, checks, and operating advice for home service owners.
Integrations: Why Your Tools Do Not Talk to Each Other
A practical guide to integrations for home service owners: how to choose the smallest reliable system that fixes the actual operating constraint.
Data You Should Be Able to Export, and Why It Matters
A practical guide to data you should be able to export, and why it matters, with clear steps, checks, and operating advice for home service owners.
AI for Contractors: What It Can and Cannot Do Yet
A practical guide to AI for contractors for home service owners: how to choose the smallest reliable system that fixes the actual operating constraint.
Contractor Licensing: What You Need and Where
A practical guide to contractor licensing, with clear steps, checks, and operating advice for home service owners.
What to Do When a Job Goes Wrong
A practical guide to what to do when a job goes wrong, with clear steps, checks, and operating advice for home service owners.
By trade
Everything we have written, by trade
Each one collects the business side of that trade: pricing, scheduling, invoicing, agreements and follow-up.
By topic
Or by the part of the business
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A free audit reviews your call handling, forms and follow-up, then reports where enquiries are being lost.