Financing: Should You Offer It and What It Costs You
A practical guide to financing for home service owners: how to help the customer make a clear decision without hiding scope, price, or trade-offs.
How to Present an Estimate in Person
A practical guide to how to present an estimate in person, with clear steps, checks, and operating advice for home service owners.
What to Say When a Customer Asks for a Discount
A practical guide to what to say when a customer asks for a discount, with clear steps, checks, and operating advice for home service technicians.
How to Qualify a Lead Before You Send a Van
A practical guide to how to qualify a lead before you send a van, with clear steps, checks, and operating advice for home service office managers.
Why Your Quotes Go Quiet, and What to Do About It
A practical guide to why your quotes go quiet, and what to do about it, with clear steps, checks, and operating advice for home service owners.
Selling Maintenance at the End of a Repair Visit
A practical guide to selling maintenance at the end of a repair visit, with clear steps, checks, and operating advice for home service technicians.
How to Handle a Customer Who Wants to Supply Their Own Parts
A practical guide to how to handle a customer who wants to supply their own parts, with clear steps, checks, and operating advice for home service owners.
Selling a Replacement Without Overselling It
A practical guide to selling a replacement without overselling it, with clear steps, checks, and operating advice for home service technicians.
How to Follow Up on Estimates Without Being a Pest
A practical guide to how to follow up on estimates without being a pest, with clear steps, checks, and operating advice for home service owners.
Why Customers Choose a More Expensive Contractor
A practical guide to why customers choose a more expensive contractor, with clear steps, checks, and operating advice for home service owners.
How to Handle the Price Objection on a Doorstep
A practical guide to how to handle the price objection on a doorstep, with clear steps, checks, and operating advice for home service owners.
What Is a Good Close Rate for a Contractor?
A practical guide to what is a good close rate for a contractor, with clear steps, checks, and operating advice for home service owners.
How to Follow Up on Plumbing Estimates Without Being a Pest
Most plumbing quotes are sent once and never mentioned again. A four touch sequence, what to say each time, and when to stop.
How to Follow Up on HVAC Estimates
A day-by-day follow-up cadence for unsold HVAC estimates, what to say at each touch, and how to automate it without sounding automated.
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