Cleaning & janitorial
Cleaning Average Ticket Calculator
Work out average job value by type and see what moves it.
Result
Raising the average ticket costs nothing in extra marketing, which is what makes it the cheapest growth available. It is also the easiest number to damage by selling work people did not need, and that is a short road.
Get a Free Business AuditWhat moves the number
- Mix between maintenance, deep and specialist work.
- Property size and frequency.
- Whether add-on services are offered to existing customers.
Where this one goes wrong
Tracking one average across maintenance and one-off work. An end of tenancy clean and a weekly maintenance visit differ by a large factor, and blending them produces a figure that moves with mix.
Questions
About this calculator
How do I raise average value?
Offer the services existing customers actually need: inside oven, windows, carpets. You are already on site and they already trust you.
Are add-ons worth offering?
Usually, because acquisition is already paid for. They also make the visit more valuable without adding travel.
Should frequency changes be encouraged?
Moving a monthly customer to fortnightly raises annual value and reduces time per visit, which benefits both sides. It is worth suggesting where the property warrants it.
The formula
average ticket = revenue / jobs completed
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How to use this calculator
- Revenue for the period ($). Enter your own figure; the page starts at $51,000.
- Jobs completed. Enter your own figure; the page starts at 260.
- Increase you want to test ($). Enter your own figure; the page starts at $60.
The result updates as you type, so you can try a figure, see what it does to average ticket, and change it back. Nothing you enter is sent anywhere or saved.
A worked example
These are the figures the calculator opens with. Every number in the results column below is produced by the same calculation the page runs, so you can follow it through before putting your own figures in.
What goes in
| Input | Value |
|---|---|
| Revenue for the period | $51,000 |
| Jobs completed | 260 |
| Increase you want to test | $60 |
What comes out
| Result | Value |
|---|---|
| Average ticket main result | $196.15 |
| With the increase | $256.15 |
| Extra per month | $15,600 |
| Extra per year | $187,200 |
Your average ticket is $196.15. Adding $60 to it is worth $187,200 a year on the same number of jobs.
How sensitive the answer is
Holding everything else steady and changing only revenue for the period, this is what happens to average ticket. It is worth knowing which of your inputs the answer actually hinges on, and which barely move it.
| Revenue for the period ($) | Average ticket |
|---|---|
| $25,500 | $98.08 |
| $38,250 | $147.12 |
| $51,000 example above | $196.15 |
| $76,500 | $294.23 |
| $102,000 | $392.31 |
Every other input is held at the example value while this one changes, which is not how a real job behaves. Treat it as a guide to which number matters most, not as five separate quotes.
What each figure means
- Revenue for the period ($)
- A money amount, starting at $51,000.
- Jobs completed
- A number, between 0 and 20000, starting at 260.
- Increase you want to test ($)
- A money amount, starting at $60.
What the results tell you
| Result | What it is |
|---|---|
| Average ticket | The headline result. A money figure. |
| With the increase | A money figure. |
| Extra per month | A money figure. |
| Extra per year | A money figure. |
Time is the variable that bites
Pricing that works out on paper fails when the job takes longer than quoted. First cleans, heavily soiled sites and access problems all run over, so it is worth pricing the first visit separately from the recurring one.
Estimating is the easy part
The jobs you never hear about cost more than the ones you mis-measure. BDEVY builds the marketing, systems and automation that bring them in.